Are Privacy Rules Different for The Digital Duopoly?

Posted by Apomaya on Jul 17, 2019 7:17:32 PM

Look up “duopoly” in the dictionary, and you’ll see Google and Facebook. In digital advertising, these two tech giants have been unstoppable.

In its latest State of the Digital Market, Polar reports that digital advertising will grow 15 percent year over year from $266 billion in 2018 to $465 billion by 2022. Of this market, Google and Facebook currently own a whopping 63 percent, with Google taking the largest share (43 percent, or $115 billion in 2018).

Like any duopoly, Google and Facebook...

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Topics: +third-party, +google, +facebook, +duopoly

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